It’s a Girl Announces Partnership with Tugg

New Documentary Film Calls for Action Worldwide Against Gendercide Documentry Heads to Theaters Throughout the United States In New Partnership

TUCSON, ARIZ. – August 16, 2012 – It’s a Girl announces its partnership with Tugg, Inc. (“Tugg”), a web-platform that enables audiences to crowd-source the films that play in their local theater. In conjunction with the launch of the film’s official international screening tour, Tugg will help make It’s a Girl available to movie fans throughout the United States and in their local theaters simply by having advocates submit a request online and sharing with friends via their favorite social networks.

It’s a Girl is a powerful and thought-provoking documentary film that brings attention to the gendercide happening every day in China, India and other parts of Southeast Asia. The United Nations estimates that because of this, there are as many as 200 million females missing from the world today. This war against girls is revealed through the stories of the victims, families, global experts and grassroots activists. Shot on location in India and China, It’s a Girl asks why this is happening and why so little is being done to save girls and women.

The main goal of the film is to raise awareness of the gendercide happening worldwide and through its international screening tour to provide audiences with actionable steps to end it. The film has partnered with Women’s Rights Without Frontiers, Women’s Rights in China, the Invisible Girl Project and other organizations working on behalf of women and girls to put an end to acts of gendercide and help the victims of it.

“We are thrilled to be working with Tugg to help bring It’s a Girl to audiences throughout the US,” said Evan Grae Davis, director of It’s a Girl. “It is our hope that by educating the public on gendercide, we can help end this war against girls. I believe that the stories of It’s a Girl will capture hearts around the world and will compel us all to rise up and fuel a movement to end gender-based violence and killings. Tugg gives us a unique opportunity to reach theaters and audiences at a greater capacity and create greater awareness on such an important issue.”

To call for an end to gendercide and help educate their community, anyone can obtain a license to show the film by visiting the film’s website (www.itsagirlmovie.com), or if in the United States visiting www.itsagirlmovie.com/tugg and bring it to a theater near them. The It’s a Girl website also provides additional resources on how to get involved in the fight to save women and girls.

About Shadowline Films
Shadowline Films is a team of filmmakers who share a common concern for the critical issues of our time; capturing the human story and presenting those who engage in its films the opportunity to become a part of telling how the story ends. It’s a Girl is Shadowline Films’ first feature-length documentary film exploring the issue of gendercide in India and China. It’s a Girl is set to release in September 2012. Learn more at www.itsagirlmovie.com.

About Tugg, Inc.
Tugg, Inc. (“Tugg”) is a web-platform that enables individuals to choose the films that play in their local theaters.  Through Tugg, individuals are empowered to select a film, screening time, and nearby theater, and then spread the word to their immediate and online community. Once a necessary amount of people commit to attending, the event will be confirmed, and Tugg will reserve the theater, manage ticketing and ensure delivery of the film; allowing the audience to sit back and enjoy the show.  Tugg is currently working with exhibitors Alamo Drafthouse Cinema, AMC Theatres, Bow Tie Cinemas, Cinemark Theatres, Goodrich Quality Cinemas, Rave Cinemas and Regal Cinemas, and will be expanding its exhibitor offerings in the coming weeks. These exhibitors will provide theatrical venues for individually curated events showcasing Tugg’s growing library of hundreds of studio and independent films.

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Media Contact:

Megan Ashley MacLeod
The Workshop
+1 925.683.0660
megan@workshopcollective.com